The Hindu #LockdownwithWeekend: Beauty and Greenwashing ft. Kavita Khosa and Vasudha Rai


Join Kavita Khosa in conversation with The Hindu columnist - Vasudha Rai - in a webinar discussing what it means for Purearth to be a clean beauty brand and the inner workings of the fast-growing clean beauty industry. Topics highlighted include the importance of basic hygiene practices followed and a deeper insight into Purearth's ingredient sourcing and product certifications. Fear-mongering and unethical practices adopted within the industry, as well as a guide on how to choose your green beauty product without breaking the bank are also touched upon.

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pure, potent & precious

We offer high performance Ayurvedic formulations to nourish your skin & senses.
Ethically sourced, fair trade and Leaping Bunny cruelty free approved.