It’s not an ordinary soap; it’s infact a miracle cleanser. Soap wasn’t used as a body cleanser by my mother too and I have followed her footsteps! Since I had lost my patience with fuller’s earth and gram flour, I decided to opt for soap. Knowing it was Purearth, I couldn’t have gone wrong. The soap stands true to its claim; it does not rip off the skin of it’s natural oils. Just lifts off the impurities leaving the facial skin soft and smooth! Thank you Kavita, you are truely amazing.